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Inside Happy Days

Inside Happy Days

Curated by Giuseppe Ganelli and Emilio Targia

Hey! Let’s get one thing straight: “Inside Happy Days” is more than just an exhibition: it’s a time machine. We’re calling everyone to the boarding gate. Not just the die-hard fans of one of the most beloved TV series ever, but anyone who caught a glimpse of that “Happy Days” magic and wants to discover more. We’re diving straight into 1950s America, but most importantly, we’re heading back to “our” 70s and 80s, those golden years when, at 7:20 PM, Italy would come to a standstill as 15 million people tuned in to watch the show.

It’s like stepping onto the set through a secret door. We’re revealing original props, clapperboards, scripts, and a treasure trove of never-before-seen photographs. You’ll see Potsie’s jacket, Fonzie’s iconic mechanic overalls, and the most famous magazine covers of the era. We’ll take you to a booth at Arnold’s and into the Cunninghams’ living room; you’ll walk beside Richie, share a laugh with Ralph Malph, and sing along with Potsie.

Featuring the world’s largest and most fascinating memorabilia collection, this journey retraces the global phenomenon created by Garry Marshall. Iconic clips and legendary music will bring the story to life, alongside recent interviews with the cast, the backbone of the first and only book in the world dedicated to the series: “La nostra storia -Tutto il mondo di Happy Days” (Minerva), written by Giuseppe Ganelli and Emilio Targia, available right here at the exhibition.

An can’t-miss journey through the stories and colors of Happy Days, and into your own indelible memories. Because, as Garry Marshall used to say, “Happy Days” was a recreation of a time in life. And because those who loved the show, as Erin Moran (Joanie) always reminded us, are simply the best people in the world (wow!).

Laugh, reminisce, and enjoy the ride. Welcome aboard!

VISITORS:
7-15 March 2026 | 10.00 - 19.00
BUYERS:
5-6 March 2026 | 8.00 - 19.00

Online Ticket: €12
On site ticket: €15

Fiere di Parma
Viale delle Esposizioni, 393A
43126 Parma, Italia